Meet the Storyteller Behind the Data
At Launch HR Co., we believe every workforce has a story worth telling. Our mission is to be the strategic partner that uncovers these human stories within the data.
My Story. The “Why” Behind the Brand
I started Launch HR Co. with a simple, yet heartfelt belief: people should genuinely enjoy where they work. For years, I saw many organizations grappling with HR challenges, often relying on gut feelings and one-size-fits-all solutions. My curiousity about the stories behind the people data made me see that there were powerful, untold stories hiding in plain sight.
That's why I chose to create a different kind of HR consultancy—one that blends authenticity and understanding with the strength of objective data. At Launch HR Co., my goal is to provide businesses with the full story of their workforce, enabling them to make confident decisions that genuinely change their culture.
As the founder of Launch HR Co., I truly enjoy helping organizations make smarter people decisions through thoughtful, data-informed strategies. I'm passionate about uncovering the stories behind the numbers and skillfully leveraging HR analytics to identify opportunities, enhance HR programs, and drive meaningful improvements in employee engagement, productivity, and overall organizational success.
Candace Synchyshyn, CPHR | Founder, Launch HR Co.
Where Data and People Connect
Our Approach
We believe a great workplace culture is built on a foundation of trust. We listen to what your employees say and combine that with what your data shows to understand what's truly happening. Our approach is rooted in a genuine, collaborative partnership, ensuring our recommendations are not just data-backed but also human-centred. We work efficiently to save you time and deliver solutions that are practical, impactful, and authentic to your organization.
Our Guiding Values.
Curiousity
We are driven by a constant desire to ask questions, explore new ideas, and uncover the deeper stories hidden within your data.
Relationships
We build strong, collaborative relationships with our clients. We treat your team with empathy and respect, ensuring our work is a positive and supportive experience for everyone involved.
Authenticity
We believe in being genuine and transparent. Our recommendations are honest, and our partnership is built on trust and a true commitment to your success.
Time
We know your time is valuable. Our process is designed to be efficient and streamlined, delivering fast, actionable insights so you can focus on what matters most.

Ready to Start a Conversation?
Let’s connect and discuss how we can help you uncover the stories within your data and build an even better workplace.